[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"docs-id-\u002Fdocs\u002Fads-spend":3},{"id":4,"title":5,"body":6,"category":388,"code_examples":389,"demos":389,"description":390,"extension":391,"meta":392,"navigation":389,"order":393,"path":394,"seo":395,"sitemap":402,"stem":404,"tags":405,"toc":410,"videos":389,"__hash__":411},"docs\u002Fdocs\u002Fads-spend.md","Biaya Iklan (Ads Spend) - Rekam & Analisis Pengeluaran",{"type":7,"value":8,"toc":374},"minimark",[9,14,27,35,40,43,59,63,68,71,112,116,119,151,156,159,191,195,198,218,224,228,231,267,278,285,289,292,327,331,334,349,354,358],[10,11,13],"h1",{"id":12},"biaya-iklan-ads-spend","Biaya Iklan (Ads Spend)",[15,16,17,18,22,23,26],"p",{},"Fitur ",[19,20,21],"strong",{},"Biaya Iklan"," (Ads Spend) memungkinkan Anda untuk merekam pengeluaran iklan harian dari berbagai platform seperti Meta (Facebook\u002FInstagram), Google, TikTok, dan lainnya. Data ini sangat krusial untuk menghitung ",[19,24,25],{},"ROAS (Return on Ad Spend)"," yang akurat di Dashboard Analytics Konektor.",[15,28,29],{},[30,31,32],"a",{"href":32,"rel":33},"https:\u002F\u002Fguide.konektor.id\u002Fembed\u002Fcmkup80aj1weh12hhkwtrn22g?embed_v=2",[34],"nofollow",[36,37,39],"h2",{"id":38},"fitur-utama","Fitur Utama",[15,41,42],{},"Konektor mendukung dua metode input data biaya iklan:",[44,45,46,53],"ol",{},[47,48,49,52],"li",{},[19,50,51],{},"Input Manual",": Masukkan data pengeluaran harian secara manual untuk platform apa pun.",[47,54,55,58],{},[19,56,57],{},"Sinkronisasi Otomatis",": Hubungkan akun iklan (seperti Meta Ads) untuk menarik data pengeluaran secara otomatis setiap hari.",[36,60,62],{"id":61},"cara-menggunakan","Cara Menggunakan",[64,65,67],"h3",{"id":66},"_1-menambahkan-biaya-secara-manual","1. Menambahkan Biaya Secara Manual",[15,69,70],{},"Metode ini cocok untuk platform yang belum mendukung sinkronisasi otomatis atau untuk input data historis.",[44,72,73,79,86,93,100,106],{},[47,74,75,76,78],{},"Buka menu ",[19,77,21],{},".",[47,80,81,82,85],{},"Klik tombol ",[19,83,84],{},"Rekam Biaya Baru"," (Record New Spend).",[47,87,88,89,92],{},"Pilih ",[19,90,91],{},"Platform"," (misalnya Google Ads, TikTok Ads).",[47,94,95,96,99],{},"Masukkan ",[19,97,98],{},"Jumlah"," biaya yang dikeluarkan.",[47,101,88,102,105],{},[19,103,104],{},"Rentang Tanggal"," (biasanya per hari atau per kampanye).",[47,107,108,109,78],{},"Klik ",[19,110,111],{},"Simpan",[64,113,115],{"id":114},"_2-sinkronisasi-otomatis-meta-ads","2. Sinkronisasi Otomatis (Meta Ads)",[15,117,118],{},"Untuk pengguna Meta Ads (Facebook & Instagram), Anda dapat menghubungkan akun iklan Anda agar data biaya masuk secara otomatis tanpa perlu input manual.",[44,120,121,127,133,138,141,148],{},[47,122,81,123,126],{},[19,124,125],{},"Kelola Koneksi"," (Manage Connections).",[47,128,129,130,78],{},"Pilih tab ",[19,131,132],{},"Meta Ads",[47,134,108,135,78],{},[19,136,137],{},"Tambah Akun Baru",[47,139,140],{},"Ikuti proses login Facebook dan pilih akun iklan yang ingin dihubungkan.",[47,142,143,144,147],{},"Setelah terhubung, klik tombol ",[19,145,146],{},"Sync Now"," untuk menarik data 7 hari terakhir.",[47,149,150],{},"Sistem akan otomatis melakukan sinkronisasi setiap hari setelahnya.",[152,153,155],"h4",{"id":154},"cara-kerja-sinkronisasi-meta-ads","Cara Kerja Sinkronisasi Meta Ads",[15,157,158],{},"Berikut gambaran singkat agar Anda paham bagaimana data ditarik dan diperbarui:",[160,161,162,172,181,188],"ul",{},[47,163,164,167,168,171],{},[19,165,166],{},"Sinkronisasi otomatis harian"," menarik data ",[19,169,170],{},"harian"," dari Meta untuk tanggal yang sudah lewat (umumnya hari sebelumnya).",[47,173,174,167,177,180],{},[19,175,176],{},"Manual Sync",[19,178,179],{},"7 hari terakhir"," untuk menangkap perubahan atribusi.",[47,182,183,184,187],{},"Jika sistem menemukan tanggal yang sama, data akan ",[19,185,186],{},"diupdate"," agar nilai terbaru dari Meta menggantikan nilai lama.",[47,189,190],{},"Jika ada koreksi dari Meta (misalnya atribusi yang berubah), angka di Konektor akan ikut berubah pada sync berikutnya.",[152,192,194],{"id":193},"kenapa-angka-bisa-berbeda-dengan-meta","Kenapa Angka Bisa Berbeda dengan Meta?",[15,196,197],{},"Perbedaan ini normal dan biasanya disebabkan oleh:",[160,199,200,206,212],{},[47,201,202,205],{},[19,203,204],{},"Attribution delay",": Meta bisa memperbarui spend untuk beberapa hari ke belakang.",[47,207,208,211],{},[19,209,210],{},"Zona waktu",": Perbedaan timezone akun Meta vs Workspace dapat menggeser tanggal harian.",[47,213,214,217],{},[19,215,216],{},"Pembulatan",": Nilai biaya disimpan dalam angka bulat untuk konsistensi laporan.",[15,219,220,221,223],{},"Jika Anda melihat perbedaan, lakukan ",[19,222,176],{}," terlebih dahulu dan pastikan timezone Workspace sudah sesuai.",[64,225,227],{"id":226},"_3-memutuskan-koneksi-disconnect","3. Memutuskan Koneksi (Disconnect)",[15,229,230],{},"Jika Anda ingin berhenti melakukan sinkronisasi atau mengganti akun iklan:",[44,232,233,238,242,251,257],{},[47,234,75,235,237],{},[19,236,125],{}," (Manage Connections) di halaman Ads Spend.",[47,239,129,240,78],{},[19,241,132],{},[47,243,81,244,247,248,78],{},[19,245,246],{},"Menu"," (titik tiga) pada akun yang ingin diputus, pilih ",[19,249,250],{},"Disconnect",[47,252,253,254,78],{},"Anda akan diarahkan ke halaman ",[19,255,256],{},"Partner Integrations",[47,258,259,260,262,263,266],{},"Cari integrasi ",[19,261,132],{},", lalu klik tombol ",[19,264,265],{},"Hapus"," (ikon sampah) untuk memutus koneksi secara permanen.",[268,269,271],"warning",{"title":270},"Peringatan",[15,272,273,274,277],{},"Memutuskan koneksi akan menghentikan sinkronisasi data baru. Data biaya iklan yang sudah tersimpan (historical data) ",[19,275,276],{},"tidak akan dihapus"," dan tetap aman di sistem Konektor.",[279,280,282],"info",{"title":281},"Mata Uang",[15,283,284],{},"Pastikan mata uang di akun iklan Anda sesuai dengan mata uang Workspace di Konektor untuk perhitungan yang akurat.",[36,286,288],{"id":287},"membedakan-data-manual-sync","Membedakan Data Manual & Sync",[15,290,291],{},"Di tabel Riwayat Pengeluaran, Anda dapat dengan mudah membedakan sumber data melalui ikon di kolom Platform:",[160,293,294,314],{},[47,295,296,299,300],{},[19,297,298],{},"Ikon Awan (Biru)"," ",[301,302,309,310,313],"u-icon",{"name":303,"className":304},"i-heroicons-cloud-arrow-down",[305,306,307,308],"w-4","h-4","text-blue-500","inline-block"," : Menandakan data ini ",[19,311,312],{},"Disinkronisasi Otomatis"," dari platform iklan. Data ini valid dan diverifikasi dari sumbernya.",[47,315,316,299,319],{},[19,317,318],{},"Ikon Pensil (Abu-abu)",[301,320,309,324,78],{"name":321,"className":322},"i-heroicons-pencil-square",[305,306,323,308],"text-gray-400",[19,325,326],{},"Diinput Manual",[36,328,330],{"id":329},"mengelola-data","Mengelola Data",[15,332,333],{},"Anda dapat melihat, memfilter, dan menghapus data biaya iklan.",[160,335,336,342],{},[47,337,338,341],{},[19,339,340],{},"Filter",": Gunakan filter di atas tabel untuk melihat biaya berdasarkan Platform tertentu atau Rentang Tanggal tertentu.",[47,343,344,346,347,78],{},[19,345,265],{},": Klik tombol menu (titik tiga) di sebelah kanan baris, lalu pilih ",[19,348,265],{},[268,350,351],{"title":270},[15,352,353],{},"Menghapus data biaya iklan akan mempengaruhi perhitungan total pengeluaran dan ROAS di Dashboard Analytics Anda. Pastikan data yang dihapus memang salah atau duplikat.",[36,355,357],{"id":356},"langkah-selanjutnya","Langkah Selanjutnya",[160,359,360,367],{},[47,361,362,366],{},[30,363,365],{"href":364},"\u002Fmember\u002Fowner\u002Fads-analytics","Lihat Dashboard Analytics"," untuk melihat performa ROAS Anda.",[47,368,369,373],{},[30,370,372],{"href":371},"\u002Fmember\u002Fowner\u002Fpixels","Setup Pixel"," untuk tracking konversi yang lebih baik.",{"title":375,"searchDepth":376,"depth":376,"links":377},"",2,[378,379,385,386,387],{"id":38,"depth":376,"text":39},{"id":61,"depth":376,"text":62,"children":380},[381,383,384],{"id":66,"depth":382,"text":67},3,{"id":114,"depth":382,"text":115},{"id":226,"depth":382,"text":227},{"id":287,"depth":376,"text":288},{"id":329,"depth":376,"text":330},{"id":356,"depth":376,"text":357},"tracking",null,"Panduan lengkap mengelola data biaya iklan dari berbagai platform untuk perhitungan ROAS yang akurat. Sinkronisasi otomatis dengan Meta Ads atau input manual.","md",{},4,"\u002Fdocs\u002Fads-spend",{"keywords":396,"canonical":394,"title":5,"description":390},[397,398,399,400,401],"biaya iklan","ads spend","roas calculator","konektor ads","meta ads sync",{"loc":394,"lastmod":403},"2025-01-25","docs\u002Fads-spend",[406,407,408,409,388,397],"ads","roas","meta","google",true,"5lTxMR_pQV7Pt-2ueBAhfXcDXSv8ZW-KXcC6o73Ocs8"]